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Marketing Mail

Navigating USPS Requirements: A Guide for Mid-Size Printers

BLOG ARTICLE / Leo Liger

USPS rules and regulations are constantly evolving. From content standards to price eligibility, you’re faced with a mountain of information […]

Navigating USPS Requirements: A Guide for Mid-Size Printers Read More »

postage rates

Adapting to Rising Postal Rates: Strategies Printers Can Use to Cut Costs

BLOG ARTICLE / Leo Liger

The bad news: postage rates went up earlier this year. The good news: USPS has announced that there will be

Adapting to Rising Postal Rates: Strategies Printers Can Use to Cut Costs Read More »

co-mail

The Hidden Savings of Co-Mail Programs: How Printers Can Reduce Costs and Improve Efficiency

BLOG ARTICLE / Leo Liger

Are you still grappling with the recent wave of postal rate hikes? You’re not alone. Printers and marketers alike are

The Hidden Savings of Co-Mail Programs: How Printers Can Reduce Costs and Improve Efficiency Read More »

USPS promotions

Webinar Recap: Navigating 2025 USPS Promotions

BLOG ARTICLE / Team Enru

2024 is coming to a close, and postal optimization experts Deborah Damore, Kathy Clark, and Dan Hickey have set their

Webinar Recap: Navigating 2025 USPS Promotions Read More »

Postal optimization

Maximizing Your Marketing Budget with Postal Optimization

BLOG ARTICLE / Team Enru

As USPS rate hikes continue to push mailing costs higher, businesses that rely on direct mail, like catalogs, face increasing

Maximizing Your Marketing Budget with Postal Optimization Read More »

multichannel marketing

The Power of Multichannel Marketing: Why Email Campaigns Also Need Representation at the Mailbox

BLOG ARTICLE / Team Enru

It seems like everything is going digital these days, from your household appliances to your weekly shopping list. As a

The Power of Multichannel Marketing: Why Email Campaigns Also Need Representation at the Mailbox Read More »

Marketing Mail

What Is Pooling, and How Does It Save Your Print Marketing Budget?

BLOG ARTICLE / Team Enru

As postal rates continue to rise in 2024, marketers and printers are grappling with how to manage increasing costs while

What Is Pooling, and How Does It Save Your Print Marketing Budget? Read More »

Woman opening envelope

Why Marketers Shouldn’t Abandon the Tactile Experience

BLOG ARTICLE / Team Enru

The allure of digital marketing is undeniable. Sleek, instant, and seemingly cost-effective, digital channels offer marketers an array of tools

Why Marketers Shouldn’t Abandon the Tactile Experience Read More »

u s postal service vehicle

Webinar Recap: Unleashing the Power of Direct Mail

BLOG ARTICLE / Team Enru

If you missed our recent webinar, you can still tap into the full potential of direct mail advertising and learn

Webinar Recap: Unleashing the Power of Direct Mail Read More »

full size catalog images

Slim Jims vs. Full-Size Catalogs: The Hidden Costs

BLOG ARTICLE / Team Enru

Imagine your favorite catalog arriving in the mail, its pages brimming with enticing products, vivid images, and the promise of

Slim Jims vs. Full-Size Catalogs: The Hidden Costs Read More »

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